Tag Archive for: #marketing
2019 SMART MARKETING STRATEGY GUIDE
Download our latest 2019 SMART MARKETING STRATEGY GUIDE FOR STARTUP
Whether you are a DIY Marketer or wanting to know more about the basic principles. Get started with your marketing efforts!
Creating the marketing foundation for your startup company is crucial for success. It is important to remember two things as you venture into marketing your startup.
Whether you are a DIY Marketer or wanting to know more about the basic principles. Get started with your marketing efforts!
Creating the marketing foundation for your startup company is crucial for success. It is important to remember two things as you venture into marketing your startup.
- Your marketing is only as good as your product. No level of marketing can help a product that has no value to the customer.
- Know your customers and make a connection, by delivering an experience and not just a product
Learn more about the basic marketing principles, content creation, social media, marketing strategy and more…
Read more
Enjoy Our Marketing Automation Series
How Does Your B2B Marketing Automation Stack up (1/2)
Choosing Your B2B Marketing Automation Solution (2/2)
How Does Your B2B Marketing Automation Stack up
CMO Perspective
As a long time marketer + techie, it is no surprise that marketing automation is on the mind of every CMO. While the definition of marketing automation is straightforward, its exact functionality and feature sets continue to rapidly evolve. Let’s start with its definition, marketing automation is exactly what it states, the goal of automating marketing actions. These repetitive tasks include emails, social media, and other website actions but with the advent of artificial intelligence, marketing automation platforms are more complex as they woo over companies with their ever-expanding machine learning elements.
Read more
How Does Your B2B Marketing Automation Stack up (1/2)
Choosing Your B2B Marketing Automation Solution (2/2)
How Does Your B2B Marketing Automation Stack up
CMO Perspective
As a long time marketer + techie, it is no surprise that marketing automation is on the mind of every CMO. While the definition of marketing automation is straightforward, its exact functionality and feature sets continue to rapidly evolve. Let’s start with its definition, marketing automation is exactly what it states, the goal of automating marketing actions. These repetitive tasks include emails, social media, and other website actions but with the advent of artificial intelligence, marketing automation platforms are more complex as they woo over companies with their ever-expanding machine learning elements.
Read more
4 Step "Limited Budget" Marketing Approach
4 Step “Limited Budget” Marketing Approach
Introduction
We all know the saying, it takes money to make money. While I agree with this, we all do not have the luxury of a big marketing budget to get our startup moving forward. This requires us to be resourceful and use what is available to us, in this case, our time. It also forces us to be a little creative and put in more time and effort to build your brand and solution. Here are our 4 Steps…
Read more
Introduction
We all know the saying, it takes money to make money. While I agree with this, we all do not have the luxury of a big marketing budget to get our startup moving forward. This requires us to be resourceful and use what is available to us, in this case, our time. It also forces us to be a little creative and put in more time and effort to build your brand and solution. Here are our 4 Steps…
Read more
Videos effectively connect with your audience
Videos effectively connect with your audience. We live in a digital world. Research shows user’s positive experience with a video ad increases purchase intent by 97% and brand association by 139%.
How Often Do You Create Content? Developing a Content Strategy.
How often do you create content? Developing a Content Strategy.
This is the biggest question and challenge most organizations face today. Research continues to show 60% do not have enough time devoted to content creation as the main factor to marketing success. But we know content is important. Research by Hubspot points that 1-2 blogs a month generate 70% more leads than a company who does not do content marketing at all.
Read more
This is the biggest question and challenge most organizations face today. Research continues to show 60% do not have enough time devoted to content creation as the main factor to marketing success. But we know content is important. Research by Hubspot points that 1-2 blogs a month generate 70% more leads than a company who does not do content marketing at all.
Read more
What I Learned from Video Content Creation as an effective Marketing Tool
What I learned from the video content creation process to develop effective video marketing tools.
Are you using video in your marketing efforts? Well if you aren’t using video yet, you should be considering it. We live in a visual world and now with video streaming such as Facebook Live and Instagram, video has become the mainstream medium of choice to attract and engage audiences.
Read more
Are you using video in your marketing efforts? Well if you aren’t using video yet, you should be considering it. We live in a visual world and now with video streaming such as Facebook Live and Instagram, video has become the mainstream medium of choice to attract and engage audiences.
Read more
Why Telecoms must Reinvent Themselves
Why Telecoms must Reinvent Themselves
Everyday our digital world is filled with Facebook, Snapchat, Instagram, KakaoTalk and Whatsapp. Our loyalty to these brands is so strong that we wonder how could life exist without them. While these users run into the billions, these social media gems enjoy the benefit of the telecom networks that handle their traffic. Many like to think it’s a symbiotic relationship between telecoms and OTT (over the top) providers.
Read more
Everyday our digital world is filled with Facebook, Snapchat, Instagram, KakaoTalk and Whatsapp. Our loyalty to these brands is so strong that we wonder how could life exist without them. While these users run into the billions, these social media gems enjoy the benefit of the telecom networks that handle their traffic. Many like to think it’s a symbiotic relationship between telecoms and OTT (over the top) providers.
Read more
Startup Marketing Guide
Download our latest Startup Marketing Guide
Whether you are a DIY Marketer or wanting to know more about the basic principles. Get Started with your Marketing Efforts!
Creating the marketing foundation for your startup company is crucial for success. It is important to remember two things as you venture into marketing your startup.
Whether you are a DIY Marketer or wanting to know more about the basic principles. Get Started with your Marketing Efforts!
Creating the marketing foundation for your startup company is crucial for success. It is important to remember two things as you venture into marketing your startup.
- Your Marketing is only as good as your Product. No level of marketing can help a product that has no value to the customer.
- Know Your Customers and Make a Connection
Learn more about the basic marketing principles, content creation, social media, marketing strategy and more…
Read more
Create A Memorable Storytelling Presentation!
So many times, I go into presentations and pitches that truly lack the substance to keep my attention or create a positive lasting impression. These presentations could be a new client presentation, internal project update or weekly status meeting. Regardless of the meeting, each time I leave, I think about how nothing really stood out to capture my attention. There is the need to create a memorable story!
Read more
Read more
