Marketing Strategy Many people believe marketing should be the last component of the business plan. Build the product and then create demand for it.  With competition and multiple communication channels, gone are the “build it and they will come”, days.  Today it is all about using marketing growth strategy and tactics to create value.

Welcome to iLLUMULUS.  A Global Marketing and Customer Strategy company.  We Create Value for enterprise, SMB and startup customers in the B2B and B2C markets.  We are focused on global marketing efforts in developed and emerging markets to help companies enhance their growth through key marketing strategies and implementation.