What are the Top e-commerce Countries/in Digital Strategy, Global Marketing, Marketing/by Illumulus
What are the top e-commerce countries
Let’s take a look at the top e-commerce countries in the world and what makes them unique as the e-commerce industry grows to $4 trillion in 2025. As we explore these top countries, consider how your organization fits into the e-commerce economies either locally or within your target audience.
How Often Do You Create Content? Developing a Content Strategy./in Content Creation, Digital Strategy, Global Marketing, Marketing, Marketing Strategy/by Illumulus
How Often Do You Create Content?
Developing a Content Strategy
This is the biggest question and challenge most organizations face today. Research continues to show 60% do not have enough time devoted to content creation as the main factor to marketing success. But we know content is important. Research by Hubspot points that 1-2 blogs a month generate 70% more leads than a company who does not do content marketing at all.
What I Learned from Video Content Creation as an effective Marketing Tool/in B2B, B2C, Digital Strategy, Global Marketing, Marketing, Startups, Storytelling, Video Content/by Illumulus
What I Learned from Video Content Creation as an effective Marketing Tool
Are you using video in your marketing efforts? Well if you aren’t using video yet, you should be considering it. We live in a visual world and now with video streaming such as Facebook Live and Instagram, video has become the mainstream medium of choice to attract and engage audiences.
Successful Branding in a Digital World/in Analytics, Branding, Digital Strategy, Global Marketing, Marketing, Storytelling/by Illumulus
Successful Branding in a Digital World
After a recent visit with a client, we had a long discussion on successful branding in a digital world. As we began the conversation, items such as the logo, tagline, company name and website quickly filled my ears from my client. I let him finish then I took a moment to explain to him, these are items used to help communicate and clarify your brand but they do not define your brand. Branding is strategic while marketing is tactical.
Your brand is “who you are” and “what people say”, when you are not around. It is your reputation. A great way to think of it is by saying, “ I am a great marketer”, and this of course is marketing. It is when your customer comes up to you and says, “I hear you are a great marketer, well this is your brand. Another way to think of it, marketing is the push and branding is the pull.
Why Telecoms must Reinvent Themselves/in Analytics, B2B, B2C, Digital Strategy, Global Marketing, Marketing, Marketing Strategy, Startups, Storytelling, Telecommunications, Telecoms/by Illumulus
Why Telecoms must Reinvent Themselves
Everyday our digital world is filled with Facebook, Snapchat, Instagram, KakaoTalk and Whatsapp. Our loyalty to these brands is so strong that we wonder how could life exist without them. While these users run into the billions, these social media gems enjoy the benefit of the telecom networks that handle their traffic. Many like to think it’s a symbiotic relationship between telecoms and OTT (over the top) providers.
Startup Marketing Guide/in B2B, Branding, Digital Strategy, Global Marketing, Marketing, Marketing Strategy, Startups/by Illumulus
Startup Marketing Guide
Whether you are a DIY Marketer or wanting to know more about the basic principles. Get Started with your Marketing Efforts!
Creating the marketing foundation for your startup company is crucial for success. It is important to remember two things as you venture into marketing your startup.
- Your Marketing is only as good as your Product. No level of marketing can help a product that has no value to the customer.
- Know Your Customers and Make a Connection
Learn more about the basic marketing principles, content creation, social media, marketing strategy and more…
Create A Memorable Storytelling Presentation!/in B2B, B2C, Branding, Digital Strategy, Global Marketing, Marketing, Marketing Strategy, Non-Profit, Startups, Storytelling/by Illumulus
Create A Memorable Storytelling Presentation!
Quick Look at Key Global Market Challenges/in B2B, B2C, Digital Strategy, Global Marketing, Market Expansion, Marketing, Marketing Strategy, Startups/by Illumulus
Quick Look at Key Global Market Challenges
In Emerging and Developed Markets
Why Global Marketing is Essential?/in Digital Strategy, Global Marketing, Marketing, Marketing Strategy, News/by Illumulus
Global Marketing In today’s environment, markets have no boundaries. We are not set by the limits of distance anymore but only by our own capabilities within our products or services we offer. While language and culture are challenging, information and technology make it possible to leverage global opportunities. Global marketing is key.
We launched our new iLLUMULUS website!/in Analytics, B2B, B2C, Branding, Digital Strategy, Fashion Industry, Global Marketing, Market Expansion, Marketing, Marketing Strategy, News, Non-Profit, Personal, Startups/by Illumulus
We Launched our New iLLUMULUS website
As a marketing strategy & customer engagement company, we strive to deliver our proven marketing results to multiple startups, SMB and Enterprise organizations.
Empowering organizations to understand the true value of data. Illumulus provides digital transformation & sustainability strategies, digital implementation platforms and AI/ML experiences. Utilizing data to make better decisions.